Top Brands on Social Media

Top Brands on Social Media: What They’re Doing Right That You Can Too

By Adam Buth –  No longer just a fun and easy way to communicate, share and stay connected with friends, social media has grown to become an important platform for companies to reach new followers and build brand reputation. As a brand, being “good” at social media is challenging. If you want to maximize engagement, you must understand your audience …

Facebook’s New Open Graph Apps

What they are and how will they affect the Facebook timeline and marketers? Facebook launched the highly anticipated “Open Graph” apps last week, announcing new partnerships with 60 app developers, with many more to come. Open Graph apps will enable the Facebook Timeline to track a user’s activity on and offline, with these apps posting on behalf of the user. …