Lever’s Inaugural Fantasy Football Season

Posted by Josh Cole on January 20, 2012 within Lever Interactive. | 1 Comment

On this snowy Friday in Chicago, we wanted to send you off on your weekend with some football fun… fantasy football that is.

2011 was the inaugural season of the Lever Interactive Fantasy Football League. Below is a recap of some of the highs and lows of the season.

Half of the Lever Interactive team had never played fantasy football before. Despite a lack of experience, two of the newbies – Brad Bonic and Chris Gilmartin – were able to place in the top eight with the six seasoned fantasy football veterans. When asked how he was able to achieve such success so early his career, Brad credited his ability to work the waiver wire to the bid management skills he developed while working on paid search campaigns and attributed his ability to fine-tune his line-ups to the search engine optimization skills he has honed during his tenure here at Lever. Chris declined to comment to the media on his team’s 2011 performance.

Notable Single Game Performances

1. 145 Points – Ottawa River Boats week four.
2. 135 Points – Team Bulldogs week two.
3. 131 Points – Ottawa River Boats week two.

1. 35 Points – Team Herron week eleven.
2. 39 Points – Team Hanson week seven.
3. 39 Points – Team Forte Yard Dash week twelve.

*Bench points were used as tie breaker – Team Hanson had 5 in week seven and Team Forte Yard Dash had 29 in week twelve.

1. Team Cole beats Team Johnson 129 to 40 week eight.
2. Team Bulldogs beats Team Forte Yard Dash 135 to 70 week two.
3. Team Davis beats Team Cole 115 to 58 week seven.

And in the end, congratulations to Mike Hanson for an underdog win in the inaugural Lever Fantasy Football Super Bowl!

 The decision to form the league was made after the first week of the regular season.  Instead of retroactively playing week one, we opted to zero out the point totals giving everyone at least one tie.